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From Data to Decisions: Building a Foundation for Modern Marketing with Salesforce Data Cloud

Jul 16, 7:00 – 8:30 AM (UTC)

Salesforce Marketer Group, Brisbane, Australia

Join us for a face-to-face interactive, marketer-focused session exploring how Salesforce Data Cloud unlocks smarter aud...

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About this event

Join us for a face-to-face interactive, marketer-focused session exploring how Salesforce Data Cloud unlocks smarter audiences, faster campaigns, and AI-ready marketing

Discover how a modern customer data foundation can unlock self-service audience creation, faster campaign delivery, more relevant personalisation, and better customer experiences, all while preparing your organisation for AI and Agentforce.

Through a real-world customer implementation and live demonstration, we'll share practical lessons, architecture decisions, measurable outcomes, and the marketing capabilities that become possible once your data is finally working for you.

Whether you're just starting your Data Cloud journey or looking to get more value from your Salesforce investment, you'll leave with ideas you can apply immediately.

You'll learn:

  • Why data foundations matter for marketers

  • How Data Cloud enables faster segmentation and activation

  • Real-world lessons from a Salesforce implementation

  • Practical use cases for personalisation and paid media

  • How Data Cloud prepares your organisation for Agentforce


🕕 5:00 pm - Thursday 16 July 2026
📍 Salesforce Office, Waterfront Place, Suite 2, Level 16, 1 Eagle Street, Brisbane

There are a limited number of seats available, so book early, and please cancel if you can no longer make it so that someone on the waiting list can take your place.

Speakers

  • Malcolm Aldridge

    Lite n Easy

    CRM & Marketing Automation Manager

  • Nathan Spataro

    Comet CX

    CEO

  • Shannon Pepi

    Comet CX

    Salesforce & Data Practice Lead

When

When

Thursday, July 16, 2026
7:00 AM – 8:30 AM (UTC)

Group Leader

  • Malcolm Aldridge

    Lite n Easy

    Community Group Leader

Sponsor

Comet CX logo

Comet CX

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