Salesforce Flow Builder enables Marketers to automate and optimize prospect and customer journeys within Agentforce Marketing. In this session, we’ll walk through getting started with flow, crafting custom multi-channel journeys, optimizing flows with Path Experiment and AI, and finally, tips, tricks, and repeatable templates for scaling your marketing flows. 

Next Gen Marketing Series: From Data to Action Schedule

• 3/10/2026 - Day-1 : Kickoff, Data 360 Segmentation for Marketers

• 3/12/2026 - Day-2 : Flow Fundamentals for Marketers

• 3/17/2026 - Day-3 : Agentforce Fundamentals for Marketers

• 3/19/2026 - Day-4 : Your Questions, Answered