Marketing Cloud Account Engagement powered by Pardot 101

Jul 19, 2022, 8:30 – 10:00 AM

Getting started with marketing automation with Salesforce. Engagement Journeys, Landing Pages,.. many haven't seen the power of combining Pardot and Sales Cloud. Let's walk through the basics and the value. There are some local events for customers, which are a business focus... this is a technical focus. And remember, it's Pardot isn't Pardeux... it's Latvian, not French.

About this event

Marketing Cloud Account Engagement powered by Pardot

Getting started with marketing automation with Salesforce. Engagement Journeys, Landing Pages,.. many haven't seen the power of combining Pardot and Sales Cloud.

Let's walk through the basics and the value.

There are some local events for customers, which are a business focus... this is a technical focus.

And remember, it's Pardot isn't Pardeux... it's Latvian, not French. 


With Pardot you can move your customers through a sales funnel:

 * Lead generation (creating interest and demand for your product);

 * Conversion (visitors interact with your website and provide you with their contact data);

 * Lead nurturing (reaching prospects through sending targeted messages across different channels based on the user’s actions);

 * Lead qualification (marketers select the cream of the prospects (based on score and grade metrics) and sales reps follow up with them).

Using the Pardot system, you can design stunning emails and engage your target audience with relevant content. Track user’s each step and capture marketing ROI. Enhance customer experience and generate data-driven solutions for your business growth.

When

When

Tuesday, July 19, 2022
8:30 AM – 10:00 AM UTC

Agenda

Networking
Meeting

Group Leader

  • Kel Henderson

    Community Group Leader

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