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Session#1: Salesforce Business Analyst Series: Introduction to the BA Role

May 23, 11:00 AM – 12:00 PM (UTC)

Salesforce Developer Group, Karachi, Pakistan

Kickstart your journey into the Salesforce ecosystem by understanding the role of a Business Analyst. Learn how BAs bridge the gap between business needs and technical solutions in real-world projects. Why is it critical not only for BAs, but also for developers, consultants, and architects working on real-world projects.

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About this event

Join us for the first session of our Salesforce Business Analyst Series, designed to help you understand how Salesforce projects are driven from a business perspective.

In this session, we will explore the role of a Salesforce Business Analyst (BA) and how they act as a bridge between stakeholders and technical teams to deliver effective solutions.

While this session focuses on the BA role, it is equally important for Developers, Consultants, and Architects. Understanding how requirements are gathered, analyzed, and translated into solutions helps technical professionals build the right solution, not just a working one.

A strong understanding of the BA perspective enables better collaboration, clearer communication, and ultimately leads to more successful project delivery.

What we’ll cover:

  • What is a Business Analyst in Salesforce?
  • BA vs Admin vs Developer – key differences
  • Role of BA in real Salesforce projects
  • End-to-end project lifecycle (Discovery → Delivery)
  • Key skills required to succeed as a BA

Who should attend:

  • Beginners exploring Salesforce careers
  • Aspiring or current Business Analysts
  • Developers, Admins, and Consultants
  • Architects who want stronger business alignment

Why this session matters:

  • Helps technical professionals understand business context
  • Improves requirement clarity and solution design
  • Reduces rework caused by misunderstood requirements
  • Builds end-to-end project understanding, not just siloed knowledge

Why attend:

This session will give you a clear direction if you’re planning to move into a Business Analyst role, while also helping technical professionals enhance their impact by understanding the business side of Salesforce projects.

Speaker

  • Ariba Khan

    Aventra Group

    Senior Salesforce Product Analyst

Host

  • Rimsha A.

    Salesforce Consultant

Group Leader

  • Rimsha A.

    Contour Software

    Community Group Leader

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