About Session:

Mark Rodda from Salesforce will provide an overview of how the Salesforce/Marketing Cloud integration works, and some of the key features and use cases that are made possible by using the two platforms together. This includes building out integrated/cross-platform journeys, and how to use standard CRM objects for advanced campaign reporting, and channel attribution.

Mark has been working in the Salesforce ecosystem since 2006. During that time he has worked as a customer, as a partner, and also as an employee of Salesforce, with a heavy focus on core CRM, Digital Marketing, and Pre-Sales.

This session is part of Virtual Junction: A month dedicated to Salesforce learning

Get virtually together for one month where a few speakers share Salesforce-related knowledge with the rest of the community members.

We will be having only one session a day which gives enough time for attendees and speakers to learn and share. All the sessions will be recorded and will be published on the youtube channel so that these sessions can help the community forever.

Follow Us on:

• Linkedin: https://www.linkedin.com/company/adelaide-salesforce-developer-group
• Twitter: https://twitter.com/AdelaideSDG
• Facebook: https://www.facebook.com/AdelaideSDG
• Youtube: https://www.youtube.com/channel/UCA_X3dfJ3ogd6tWNY_HwK0g/videos