This month, we'll be focusing on a marketer's favourite topic - data.
Featuring a panel discussion around data challenges, with tips and tricks on how to resolve challenges such as out-of-date email addresses and duplicates, as well as a demo of Validity Trust Assessments, an app that assesses and resolves data issues. Speakers include Chris Hyde (Validity), Lucy Mazalon (Consultant), and Will Turner (BW: Workplace Experts).
Then we have a demo of B2B Marketing Analytics from Rikke Hovgaard, Einstein Analytics Solution Architect at Salesforce - taking us through the app from setup to best practices.
There are also prizes to be won! More details to follow, so watch this space and make sure you are following us on Twitter! @PardotLondon
Huge thanks to Validity for sponsoring this months event and providing venue, prizes and refreshments!
Einstein Analytics ninja rockstar
BW: Workplace Experts
Salesforce CRM LeadSee Bio
VP Technical Operations EMEA & APACSee Bio
Will is a passionate Salesforce CRM evangelist, focused on enhancing business results and ROI by dovetailing Sales & Marketing digital operation, with progressive digitally-ambitious, industry-disrupting companies using the World's no.1 CRM platform. Will is a Pardot (B2B Marketing Automation) conversant Implementation and Systems Administrator, and a co-organiser of the London Einstein Analytics User Group meetup.
Working for over 20 years in Pre-Sales, Product Specialist and Customer Success roles as an individual contributor as well as a building and managing teams. Chris most recently serves as Vice President of Technical Operations EMEA & APAC for Validity, focusing on building a world class team to grow the business through enablement and support of customers and partners across the region.
THE DRIP | Mazalon Consulting