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Learn Art of Merchandising with Salesforce Commerce Cloud - Day 3

Salesforce Admin Group, Lahore, Pakistan
Fri, Aug 9, 2019, 6:00 PM (GMT+5)

Check out what happened

About this event

Come and Learn how to merchandise with Professionals. A quick workshop on basic merchandising concepts and hands own training

Discussion Topics


9. Campaigns

You can use a campaign to define a schedule for multiple experiences and to define qualifiers, such as customer groups or coupons, for multiple promotions or sorting rules

  • Scheduling & Qualifiers
  • Customer Groups
  • Coupons

10. Promotions

In B2C Commerce, a promotion contains a rule that defines the type of promotion, conditions, and discounts, and can be extended with custom attributes to support your business requirements. If you delete a product, category, or shipping method that is associated with a promotion, that promotion (and its rule) is not deleted.

  • Order
  • Product
  • Shipping

11. Gift certificates

Salesforce B2C Commerce gift certificate functionality enables you to create and issue gift certificates as promotional items, and also enables your storefront customers to purchase and redeem gift certificates.

In the SiteGenesis application, customers can:

  • Purchase a gift certificate (that is emailed to the recipient)
  • Use a gift certificate as a method of payment (redeem a gift certificate)
  • Check a gift certificate balance

Following are types of gift certificates 

  • Physical gift cards
  • eGift cards

12. Customers / Customer groups

Salesforce B2C Commerce includes a set of standard customer groups (Everyone, Registered customers, and Unregistered customers). You can define additional customer groups and assign customers to them. For example, if you create and activate a promotion that is targeted to registered customers, only a registered customer would actually see the promotion on the storefront. The Registered Customers group represents customers that are registered, but not necessarily logged in.

  • Dynamic
  • Static



  • Usman Mehmood

    Usman Mehmood

    Royal Cyber

    Consultant Software Engineer/SFCC Architect

    See Bio


Friday, Aug 9
6:00 PM - 7:00 PM (+05)


Systems Campus Software Technology Park
Systemsltd Head office lahore E-1, Sehjpal, Near DHA Phase-VIII (Ex، Air Avenue) Lahore54000

Group Leaders

  • Usman Mehmood

    Usman Mehmood


  • Tayyaba Khalil

    Tayyaba Khalil


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